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In 2007, a highly regarded designer in one of Sweden’s major clothing companies, together with two ambitious collegues of hers, took off and created a new brand in young womes fashion. Since that day, the brand has rapidly moved in and established itself on the Scandinavian fashion scene!
“We are known as a laid-back crew, but when it comes to fashion we're totally dedicated.”
We will always try our hardest to be innovative, fun and progressive. As an independent brand we will always be supportive of other independent brands and stores. Because that’s where the true fashion lives and breathes.
The brand is the outcome of a three-headed vision. Three people, each with a fair bit of mileage inside the fashion industry, suddenly felt the time had come to get up and go to work. In another place! Their ideas took shape and materialized, and from there on it’s been full speed ahead. Monrow stands for young womens fashion, made with a new approach. A brand that breathes with attitude and constantly reload and renew itself.
